Clearly that gum was intelligently designed. Someone will probably sue saying that their gum didn't last "that" long.
Me? I think they should change the term to "Adaptation" as it more clearly defines the concept. It's not survival of the fittest, it's the adaptation to the environment that wins the day.
Kind of like how nerds with money are getting laid now-a-days.
Of course, no amount of education will stop some people from thinking that the Flintstones is a documentary.